Groupon — Great Marketing Tool?Feb 7th, 2011 | By Gene A. Wright | Category: Feature, Innovation, Marketing, Online Marketing, Technology
From Harvard Business School
based on the number of discussions we are having as well as the number of snipette submissions we are getting around Groupon and Groupon Super Bowl Ads, it looks like some marketers and marketing students are considering adding Groupon to the marketing mix.
What do you think? DoYOU Groupon?